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Social Media Masters Session: Corporate blogs – Trends, Best Practices and 10 Ideas to Make Them Not Suck

Posted on 26. Jul, 2011 by kristie.

Cities Available: Atlanta (August 26, 2011) and Toronto (October 7, 2011)

Corporate blogs are mystifying, frustrating, time-consuming … and perhaps one of the most powerful marketing weapons in your arsenal. In this fast-paced session, Mark Schaefer will discuss the solid business reasons to blog (even if nobody reads it!), current trends and best practices, the myths of community, and practical organizational tips to help your blog break through.
Presented by: Mark W. Schaefer

Mark is a globally-recognized blogger, educator, business consultant, and author who blogs at {grow}, one of the AdAge Top 50 blogs of the world. Mark has worked in global sales, PR, and marketing positions for nearly 30 years and now provides consulting services as Executive Director of U.S.-based Schaefer Marketing Solutions.

He has advanced degrees in marketing and organizational development and holds seven patents. Mark enjoys teaching social media marketing courses at several colleges and is a faculty member of the graduate studies program at Rutgers University. He is the author of The Tao of Twitter and is in the top 0.5% of “influencers” on Twitter.

Interested in this session?

To attend in Atlanta (August 26, 2011):