An advanced level conference for Marketing and Communications Professionals hosted by Social Media Club and Sensei Marketing
As a VP or Director of Marketing you are tasked with finding ways to improve your organization’s social program; to deliver bottom line results. As an agency professional you need to find ways to help your clients determine the best path forward. The Social Media Masters series brings advanced insights from true social media masters to help you further your own mastery of social media for Enterprise-level Marketing and Communications, with an emphasis on engagement and execution.
Whether you are in charge of a department in a large organization, you are responsible for multiple clients within an agency, or you are an independent consultant deepening your knowledge, this ongoing event series arms you with the tools, insight and knowledge to improve the success of your social programs and help accomplish your business goals.
Produced by Social Media Club, the world’s leading association of Social Media Professionals, and Sensei Marketing, a firm specializing in customer acquisition and social engagement for the enterprise, we will lead you through advanced strategies, insights and tactics to enable your organization to modernize your marketing with social media.
Our Featured Speakers:
![]() Natalie Petouhoff, Adjunct Professor at USC Annenberg’s School for Communication |
![]() Mark W. Schaefer, Executive Director of U.S.-based Schaefer Marketing Solutions |
![]() Sam Fiorella, Chief Strategy Sensei for Sensei Marketing |
![]() Chris Heuer. Specialist Leader, Social Media for Deloitte. Founder/Chairman, Social Media Club |
![]() Kathy Mandelstein, Director for IBM Collaboration Solutions in IBM Software |
![]() Matt Hicks, Former Social Media Manager at Facebook |
![]() Candace Kemp McCaffery, Senior Vice President and Director of Social Media & Interactive Services for Cookerly Public Relations |
![]() Brandon Eley, Interactive Director for Kelsey Advertising & Design |
![]() Patrick O’Keefe, Founder, iFroggy Network and Online Communities Specialist |
![]() Deb Weinstein, Co-Founder, Partner and President of Strategic Objectives |
![]() Jonathan Copulsky, Principal, Deloitte Consulting LLP |
![]() Judi Samuels, Manager, Corporate Communications at MaritzCanada |
![]() Sean McGinnis, Managing Director and CMO of Multistate Edge |
![]() Shelly Kramer, Founder and CEO of V3 Integrated Marketing |
![]() Steve Woodruff, Author of The Age of Conversation 1, 2, and 3, President of Impactiviti |
![]() Sean Moffitt, Author/Architect of Wikibrands, President of Agent Wildfire |
![]() Rebel Brown, Author of Defy Gravity, Market & Positioning Strategist |
![]() Tin Dizdarevic, Marketing Director at Zemanta |


















